WHAT IS A SSL AND WHY DOES YOUR WEBSITE NEED ONE?
Google & SSL Certificates
Google has advised that all websites now need a SSL certificate and any without will be penalised in search rankings, and that their site would be shown as “Your connection to this site is not secure”, which would definitely put people off accessing your site.
What is a SSL Certificate?
To date most website urls (except eCommerce ones) start with “http://”
eCommerce sites already have to use an SSL as standard and they start with “https://” and show as “secure” with a green padlock
SSL stands for Secure Sockets Layer. Essentially, SSL establishes a secure encrypted link between your web server and your visitor’s web browser. This ensures that all data passed between the two remains private and secure.
Why Do You Need an SSL Certificate?
Because Google has dropped a bomb advising that they will mark all “http” web pages as non-secure, and also that a SSL is now a ranking factor and sites without one will be ranked lower in google searches.